旬飲み
SHUNOMI
Seasonal Japanese Tea

Tea, captured at the right moment of the season.

Shunomi 旬飲み begins with Japanese tea — selected for season, aroma, roast, and everyday ritual. Our first release brings together genmaicha and hojicha for calm, flavourful daily drinking.

Seasonal selectionTea chosen for timing, roast, and drinking occasion.
Easy discoveryRetail tins and tasting boxes for daily use and first-time exploration.
Origin & craftWe tell the story through region, season, and process while keeping sourcing relationships discreet.
Shunomi seasonal Japanese tea products
Seasonal tea, chosen at its time.A gentle first release of genmaicha and hojicha for everyday cups.
Shunomi 旬飲み brand mark
Brand Philosophy

A quiet mark for drinking with the season.

Shunomi 旬飲み is built around the idea of shun: the moment when flavour is at its best. Our crest-inspired mark keeps that idea simple — a calm symbol for seasonal tea, careful selection, and everyday ritual.

Current Tea Selection

Current tea selection

We begin with two Japanese teas for everyday drinking: one fresh and nutty, one warm and deeply roasted.

Shunomi Genmaicha
Genmaicha · Low Caffeine

Shunomi Genmaicha

Japanese green tea blended with roasted rice. Nutty, gentle, and low in caffeine — ideal after lunch, with sweets, or as an easy afternoon cup.

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£21.99 100g tin
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Shunomi Hojicha
Hojicha · Evening Tea

Shunomi Hojicha

Deep-roasted Japanese tea with warm amber liquor, woody aroma, and a soft caramel-like finish. Low in caffeine and made for slow evenings.

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£21.99 100g tin
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Brewing Guide

Start with a simple, consistent cup.

Use these starting points, then adjust leaf, water, and time to match your taste.

Genmaicha

  • 2.5g tea for 200ml water
  • 80–85°C water
  • Steep 60–90 seconds
  • Best with light meals, sweets, or an afternoon break

Hojicha

  • 3g tea for 200ml water
  • 90–95°C water
  • Steep 45–75 seconds
  • Best after dinner, or when you want a warm roasted cup
Monthly Tea Tasting Box

Three seasonal teas, delivered for slow discovery.

The Shunomi monthly tea box introduces three seasonal tea samples with brewing notes and tasting cards. We are starting with Japanese tea before expanding the range later.

3 tea samplesA changing monthly theme, sized for tasting and comparison.
Brewing cardsClear water temperature, timing, and serving notes.
Restock benefitReorder larger tins when you find a favourite.
Flexible joiningNo long commitment; pause or cancel when needed.

Shunomi Monthly Tea Box

The first box includes genmaicha and hojicha tasting portions; future boxes rotate with the season.

£12.80 / monthly box preview
Join the waitlist

Subscription checkout will open after the first fulfilment market is confirmed.

Shunomail

Shunomail

Seasonal tea notes from Shunomi — releases, tasting boxes, and brewing ideas, only when there is something worth opening.

Product or subscription enquiries

For questions about tea, the monthly box, shipping, or collaborations, contact Shunomi directly.

Contact Shunomi